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Author - Rebecca Miller

Lebanon Travel Diary | Executive Director, Jessica Ray

 

Lebanon has been making headlines for it’s devastating explosion and economic crisis, so we wanted to take a moment to highlight it’s beauty. Our Executive Director, Jessica Ray, traveled to the Middle East last year and reflects on the incredible trip below and shares how you can help kids in crisis in Lebanon.

 

I was thinking again this week about how much has changed in a few short months. A year ago my husband and I were preparing for a trip to the Middle East with The Global Orphan Project where we would see the church serving families in Jordan and Lebanon.

 

The trip was amazing! I will never forget the experience as long as I live. Many friends and family members were quite concerned when we told them where we were going. We met amazing people while there and experienced unsurpassed beauty and hospitality. And we were so honored to spend time with our team members and see the way they serve those around them. They do so humbly but also with a strong sense of pride in their communities and countries. As if that wasn’t enough, walking in places where Jesus walked only made the trip that much sweeter.

 

Little did I know riots would break in Beirut only hours after we left. That would be followed by a global pandemic which halted all travel and then an explosion second only to a nuclear bomb would tear apart the Beirut harbor. I had no idea that flight home to Kansas City would be my last for more than a year.

 

We’re all experiencing loss and grief right now in varying ways and depths. But we’re also seeing people pull together and care for one another in unprecedented ways. Whether here at home or with our team in Haiti or on the other side of the world where clean up reconstruction in Beirut will last years, communities are finding ways to support one another and create moments of joy.

 

Purchasing our new Lebanon tee is a great way to give to our efforts there to care for kids and families in crisis. We hope when you wear it, it won’t be a symbol of sadness but instead of joy and hope. The team in Lebanon is connecting with more families than ever before and serving them well. Regardless of how hard this moment is, there is always hope for a brighter future and joy in good memories.

Thanks for letting me share one of my favorites!

 

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We strive to be bold with our words and represent the ideals we believe. If you like what we stand for, we want to share more! Stay in the loop by signing up to receive our newsletters, following us on Instagram or liking our Facebook page.

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Fall 2020 Trend Report | graphics and fonts

Fall fashion trends for 2020 you need to know – graphics and fonts edition.

Last edition, we cued you in on all of the comfy staples you should be filling your closet with this fall. Check out our Fall 2020 Trend Report – graphic and fonts edition below to learn more about what statements will be in trend this season.

 

GRAPHIC AND FONT TRENDS

You don’t have to sacrifice style for comfort. This season is all about looking put-together on your Zoom call while remaining comfy enough to lounge on your couch in your work from home ensemble. Follow any one of the trends below and get inspiration for your next t-shirt or fleece design.

 

 

Rainbows

Rainbows evoke joy, hope, and wonder, making them the perfect image for almost any type of apparel. Add text and choose your own color palette to make a unique design that anyone would be happy to wear.

 

 

Rainbow words

Add interest to text-based designs by making the letters a rainbow of colors. Change the mood of the shirt by refining your color palette for the letters.

 

 

Off register prints

Think outside the lines! Rooted in 60’s pop art, this look is a classic way to add interest to a design with blobs of color positioned off-alignment from the lines they were meant to fill in. 

 

 

Tiny text

Sometimes, less is more. Create a minimally aesthetic t-shirt design featuring tiny text.

 

 

Retro typography

Get groovy and throw it back to the 60’s and 70’s by designing a funky tee with retro fonts in psychedelic colors like reds, yellows and pinks.

 

 

Abstract drawings

Organic, abstract forms make for compelling t-shirt designs and can stand alone or be combined with text. Use a mixture of colorful and creative strokes and lines to make an expressive t-shirt sure to stand out.

 

 

Delicate florals

Flowers can stand for growth and beauty, or a fresh start. A delicate floral design can be the main focus of your t-shirt or used as extra elements in a typographic design.

 

 

Plastic bag vibes

The iconic white and red “Thank You” bag has been a point of inspiration for years. The familiar design is easy to transform into artwork for almost any message by using a white product as your base and repeating lines of red text.

 

 

Bold/inspirational statements

Say it bold and clear. Creating a simple t-shirt with a word or phrase that gets your point across can sometimes be all you need.

 

 

Geography designs

There are tons of creative ways to mark a geographic area on your design. Use a map, outline, or silhouette to make your mark.

 

 

Repeating text

Get your point across by repeating your message. Repeating text will create the desired impact, and result in a well-designed shirt at the same time.

 

 

Left aligned

Left aligned text is a great way to stylize your t-shirt design while keeping a minimal aesthetic. This technique works well with text-only designs, because it adds some intentionality to the text placement.

 

 

Animal portraits 

We’ve seen a new trend of large animal portraits on shirts this season. Designers create large, stylized portraits of dogs, cats, turtles, cows and more. This is a perfect option for any organization that works with animals or just animal lovers in general.

 

 

Mountains

Mountains can be symbolic of challenges, setting goals and achieving them, or simply being outside in nature. The beauty of mountains and the many ways they can be visually represented makes them a popular choice for apparel.

 

 

Artwork prints

Many artists are moving their creations off Instagram and onto shirts! They select work that’s been a fan-favorite on social media and translate that into a printable apparel design.

 

 

Pocket print designs

The “pocket” printing location is incredibly popular this year. Boutiques and companies are using small logos or designs and printing them on the front of their tees. Pocket prints are a great way to promote your message in a subtle, stylish way.

 

 

90’s vibes

Calling all 90’s babies! Pay homage to one of the best decades with neon colors, geometric shapes and MTV vibes.

 

 

Large back prints

Oversized prints on oversized products are all the rage. Screen printing your design in a large way is a great option for designs that are more intricate and detailed or designs that are meant to obtain that L.A. street grunge look.

 

 

Handwritten typography

Hand-drawn letterforms can have a range of different moods, so it can be funky, retro, bold, or delicate. The flexibility you have when you draw your own lettering makes it a great choice for almost any t-shirt you’re designing.

 

Make your own trends.

Whether you’re designing a t-shirt or fleece, we hope these Fall 2020 graphic and font trends give you some inspiration. Start from scratch and create your own design or take one of our own designs and make it your own. Browse our Graphics Catalog today!

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Fall 2020 Trend Report | color and garments

Fall fashion trends for 2020 – color and garments edition. 

Wondering what’s new at GOEX and what staples you should be filling your closet with this fall? Our development team analyzed color trends, created new silhouettes and perfected our garment assortment. Check out our Fall 2020 Trend Report – color and garments edition below.

 

COLOR TRENDS

According to Pantone Color Institute experts, colors for Fall 2020 reflect our interest in desirable seasonal classics with personality. Colors whose timelessness and versatility convey a level of functionality, and at the same time lend themselves to unique color statements that stand out. These colors encourage creativity as well as pragmatism, reflecting the changing mindset of today’s consumer, who prioritizes value and longevity over color choices that are here today and gone tomorrow.

 

Pops of color

Colorful favorites coupled with seasonal core shades come together to create a palette of fresh color classics. You can find our new Rose Heather Triblend Tee in the lineup, this dusty pink is flattering on a variety of skin tones and will be seen everywhere this season. We can’t wait to see you all start rocking it!

Neutrals

This season’s core hues are equally comfortable as singular color statements or as the foundation for a rich color narrative. Our new Ivory tee is sure to be a core piece in your collection for seasons to come. 

Key color combos

Get inspired by these key color combos. Don’t be afraid to make a high-impact statement with your wardrobe choices this season (even if it’ll only be appreciated over video calls).  

GARMENT TRENDS

This season is all about feeling good. As many of us continue to work from home, we recognize the importance of looking polished, yet remaining comfortable. We have so many new pieces releasing this season that are perfect for the job. Cozy up in one of our staple sweatshirts, look polished in a comfy triblend polo or layer our new rib cardigan over a triblend ringer tee. 

 

This year, we’re adding a White Crew Sweatshirt, Olive Sweatshirt, Ladies Rib Tank, Ladies Rib Cardigan and Unisex Longsleeve Hooded Tee. Stay tuned for future emails to learn when they come in stock. No matter what GOEX pieces you pair together, we know they will make you feel good AND do good for the makers too! 

 

 

Stay tuned for our next blog post to learn more about what graphics and fonts will be on trend.

Make your own trends.

Whether you’re designing a t-shirt or fleece, we hope these Fall 2020 design trends give you some inspiration. Choose from our many styles, colors and fits to make the perfect garment — something you can feel proud to wear. Browse our Digital Catalog today!

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What is World Fair Trade Day and why does it matter?

 

 

World Fair Trade Day is an inclusive worldwide celebration of fair trade’s contribution to the fight against poverty, exploitation and climate change. This year, it takes place on Saturday, May 9. 

 

Fair Trade matters in this moment more than ever. Why? 

 

While many companies are cancelling orders and protecting profit margins, Fair Trade companies are doing everything they can to keep paying artisans around the world whose governments don’t have safety nets in place to provide for them. From pre-paying for orders to issuing grants or fundraising on their behalf, Fair Trade companies are caring for their makers in any way they can.

 

Beyond specific initiatives during the COVID-19 pandemic, Fair Trade companies focus on making the world a better place every day. Today, we celebrate these three specific focus areas:

 

  1. Fight against poverty

    Fair Trade companies typically pay higher wages than comparable employers and offer additional social benefits such as savings plans, meals, childcare, healthcare, job training and more. These programs result in higher management and labor costs, but they empower employees to care for their families and lift them out of poverty. A strong job creates opportunities for systemic change that are never possible through traditional charity.

     

  2. Fight against exploitation

    Exploitation typically goes hand in hand with poverty. When people do not have their basic needs met, they are vulnerable to exploitation by those in power. Ways Fair Trade companies fight exploitation include: paying equal wages to men and women, never employing children, or rescuing women from trafficking. Overall, strong jobs provide stability to people significantly lowering the risk of exploitation.

     

  3. Fight against climate change

    Fair Trade companies know that caring for people means also caring for their physical surroundings. Trash clean-ups, waste elimination, tree planting, water collection plans, solar energy at production facilities, recycled raw materials – there are endless initiatives companies can implement to care for the environment while producing their goods.

 

While economies are shut down around the world, the need for commerce to invest in people over profits has never been more clear. The World Fair Trade Organization says this:  “The pandemic has uprooted the global economy, threatened lives and livelihoods. The fundamental shakeup also means we can shape how our economies will recover. Together, we can ensure the economy that arises truly puts people and planet first.” Learn more about their #PlanetFairTrade vision.  

 

While you’re staying home shopping online, choose fair trade and then post your favorite purchases with the hashtag #StayHomeLiveFair!

 

GOEX Apparel is proud to be a Fair Trade company. Thank you, our customers and friends, for all of your support which allows us to continue to pay our employees while our factory is closed and to invest in supplies and infrastructure to make sure they’re safe when they do come back to work. Learn more about the reopening plan here.

Follow the story.

We strive to be bold with our words and represent the ideals we believe. If you like what we stand for, we want to share more! Stay in the loop by signing up to receive our newsletters, following us on Instagram or liking our Facebook page.

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Production Facility Update | Meet our new General Manager

 

Our world will see many changes as a result of the COVID-19 pandemic. From fashion trends to sanitation guidelines, to the very definition of community, everything around us is shifting. One of the changes happening at GOEX is an expedited completion of a transition plan for our team in Haiti at our apparel manufacturing facility, LIFE. Jeff Blatt has been the General Manager at Life S.A. since we began this initiative more than five years ago. He’s been an incredible asset and we will never be able to thank him enough for shaping GOEX into the quality brand it is today.

 

After 30+ years in Haiti, he’s been looking to transition back to the states so over the last few years he’s been training our next generation of management. When we reopen the factory (hopefully in mid-May), Jeff will be in an advisory role and Ariane Manuel will transition into the General Manager role. Ariane is an incredible asset to our team. She cares deeply for Haiti, for our employees and for the quality of the products they send to you, our customers.

 

We wanted to take this opportunity to let Ariane share a little bit about herself and a Haiti update. Enjoy!

 

“My name is Ariane Manuel and I am a Haitian American living in Port-au-Prince, Haiti. I was born and raised in the United States by my parents who are Haitian diaspora. Despite living in the states, Haiti has always been a prominent part of my life between the family, language and culture that lived inside of me. I always knew that living here one day would be a part of my path, and now I find myself calling it home.

 

I’ve been with Life S.A. for a little over three years now. My journey has evolved into something I could have never imagined, and I am grateful for every step of the way. I came on board taking a chance on the unknown, just as a chance was taken on me. I had never had any experience in the apparel industry, but each day that went by I became more and more eager to learn. I was extremely fortunate to have had a mentor in Jeff Blatt, our long time General Manager, who knows this business inside and out. Not only was he adamant about transferring his knowledge to me, it was a joy to learn and work alongside him. In just three years, I am confident in saying I have a strong grasp on what it takes to make a small apparel factory run successfully.

 

Aside from having a newfound interest in manufacturing, there’s one thing that has always remained a constant. No matter how big or small, making a difference in other peoples’ lives has always been a passion of mine. Not only making a difference, but also seeking to understand and sympathize with others. That is why my position with GOEX and LIFE means so much more to me than just being passionate about production. We care about the people. We care about their families, their children and their well-being. I am grateful for every relationship I have built with each and every one of our team members. It is important to me that everyone knows they are valued and appreciated for their hard work they put in day in and day out. I am proud to be a part of this movement together, even more so at this particular moment in time.

 

It’s been almost two months since the shutdown of our factory. I’ve continued to practice social distancing the best I can, but as far as the general population goes, this task is close to impossible. Haitians generally make their living on a day to day basis. Meaning, whatever they are able to sell that day allows them to feed their families the next. They have no choice but to continue their daily routines. Yes, I constantly see masks whenever I leave my house, but I don’t see any sense of caution or fear. In my opinion, I believe that they’ve seen so much hardship in their lives that this virus does not scare them.

 

Small businesses have re-opened with limited hours and new rules they require each customer to abide by. This includes but is not limited to the use of a mask and washing of hands before entering their store. On the other hand, the re-opening of factories is more of a challenge. Naturally, because it is an industry that brings together many people in a closed environment. That being said, there are many additional requirements that all factories have and will be forced to comply with.

 

These past couple of weeks my main focus has been on acquiring all of the necessary supplies to ensure we are prepared for re-open. We have outsourced non-contact thermometers, free-standing hand washing stations, foot mats and other various supplies. Locally, I was able to purchase a substantial amount of alcohol, chlorine and hand sanitizer. Moving forward, each employee will be responsible for the sanitizing of their workspace as well as their hands on a regular basis throughout the day. Prior to re-open they will each be provided with 10 reusable masks and 2 oz bottles of sanitizer. Systems will be put into place and become a part of their daily routines. A lot of thought has been put into every detail to ensure the safety of us all. I am looking forward to being back up and running!”

 

Follow the story.

We strive to be bold with our words and represent the ideals we believe. If you like what we stand for, we want to share more! Stay in the loop by signing up to receive our newsletters, following us on Instagram or liking our Facebook page.

Read more...

What is eco-triblend?

Once you’ve experienced one of our eco-triblend tees, it’s hard to go back to cotton. Read on to learn more about our eco-triblend tees and why we (and our customers) think they’re so amazing.

 

Eco-triblend tees are better for the environment.

Tri-blend was first introduced to the market in 2006. It is fabric made up of three different materials: cotton, polyester and rayon. At GOEX, our triblend tees are made up of 25% U.S. cotton, 50% recycled polyester and 25% rayon. We define our triblend tees as eco-triblend because they are better for the environment. Each t-shirt contains the equivalent of approximately five plastic water bottles, taking them out of the landfills and repurposing them in your wardrobe. 

 

Eco-triblend tees are softer.

Our unique blend of yarns creates a luxuriously soft tee with a little bit of a stretch that you’ll want to wear multiple days a week. 


Eco-triblend tees are more durable.

These incredible tees withstand the test of time. They hold up to regular washing and resist pilling, ripping and fading. One of our eco-triblend tees will remain a staple in your closet for years to come. 

 

Eco-triblend tees are more moisture-wicking.

This fabric breathes like cotton and the polyester content wicks water and doesn’t keep heat trapped between the fabric and your skin. You’ll stay cooler and drier wearing one of our eco-triblend tees, whether you’re being active or just going about your regular day.


Eco-triblend tees are more fashionable.

Besides being incredibly comfy, these tees come with a vintage heather texture, they’re wrinkle-resistant and have an awesome fit that perfectly hugs all body types. Whether you’re going for a basic or a graphic tee, you’re sure to standout in the crowd.

 

Shop tees made with you in mind.

Our tees are one of the best, comfiest tees on the market made at the highest standard. GOEX is one of the elite few who have passed the Fair Trade Federation’s (FTF) rigorous screening, ensuring members are committed to being fair and responsible in everything they do – socially, economically and environmentally. Shop our graphic tee collection to find the perfect statement tee to add to your wardrobe that does good for the environment and its makers!

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A complete outfit out of recycled plastics

 

The abundance of single use plastics in our daily lives is becoming an issue severely impacting our environment that we can no longer ignore. One million plastic bottles are purchased around the world every minute, but what happens to them after they’re used?

 

While most plastic bottles are unfortunately not recycled, some companies have stepped up to reuse the bottles in sustainable fashion. We’ve put together a list of some of our favorite brands reinventing what recycled fashion means – enough to make a complete, sustainable outfit! Check it out below. 

 

Shirt

At GOEX, we are committed to a high standard of quality. Quality of worker experience, quality of fabric and quality of material. Better t-shirts start with better raw materials. Our eco-triblend tees are made from U.S. cotton, recycled polyester and rayon. Every eco-triblend shirt contains the equivalent of approximately five plastic water bottles!

 

Jacket

Patagonia has been making recycled polyester for their clothing from plastic bottles since 1993. Now their recycled polyester fibers are made from a blend of soda bottles, manufacturing waste and worn-out apparel. Recycled polyester can be found in a wide range of Patagonia’s products. We think their jackets are a staple in every sustainable fashionista’s wardrobe! 

 

Pants

Aeropostale’s line of eco-friendly jeans is made from recycled polyester and comes in more than 6 fits, 4 rises and 21 washes. You’re sure to find your new favorite pair of jeans.

 

Underwear

Marc Skid offers premium, eco-friendly organic cotton underwear with one recycled plastic water bottle used in every waistband. For every pair of underwear sold, Marc Skid donates $4 to nine 4-star charities dedicated to Curing, Feeding and Saving the World. 

Socks

Maggies Organics provides fair trade, socially conscious, organic cotton socks. Their socks have been made in the USA since 1992 and offer soft, long-lasting comfort that is so good you won’t want to take them off.

Shoes

Adidas offers a wide variety of stylish, sustainable sneakers. This year, over half of the polyester in its products is from recycled plastic waste, with plans to use only recycled polyester by 2024. Approximately, 15-20 million pairs of Adidas sneakers will be created in 2020 with plastic waste collected from beaches and coastal regions.

 

The next time you decide to place an online order to refresh your wardrobe, we hope you choose sustainable, ethical choices. The purchase you make has the opportunity to change the world, one recycled and reused water bottle at a time. 

 

Shop graphic tees you can feel good about wearing.

Our tees are one of the best, comfiest tees on the market made at the highest standard. Shop our graphic tee collection to find the perfect statement tee to add to your wardrobe that does good for the environment and its makers!

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Shirts feel good when they are responsibly sourced

 

No fake news, this is the real deal. We take sourcing and creating seriously. Read through to learn how GOEX is limiting our environmental impact and are committed to sustainability.

 

Step 1: Responsible Sourcing

Our eco-triblend material is responsibly grown and sourced right here in the U.S. – in South Carolina. Our eco-triblend tees are made up of 50% Recycled Polyester, 25% Cotton and 25% Rayon with a total of 5 recycled water bottles in each tee. By sourcing the material in the United States, we have high visibility on farming practices and working conditions for workers.

 

Step 2: Responsible Workplace Environment 

After the material is processed into fiber, spun into yarn and knitted into fabric, it is shipped to our Fair Trade, Better Work Certified production facility LIFE to be hand-sewn into your shirts. A typical t-shirt will travel 16,000 miles. Most of this shipping is done using bunker fuel, a heavy oil residue so toxic most countries won’t let ships use it within 200 miles of shore. Haiti, on the other hand, is a mere 500 miles from Miami and that’s as far as our fabric and shirts have to go – a significant reduction in shipping.

 

Step 3: Responsible Fulfillment

Once the blank tees are sewn, checked and packed by our makers in Haiti, they come to our fulfillment warehouse in Kansas City to be printed and shipped to you!

Our printshop is located in Kansas City’s urban core, creating fair wage jobs for many Kansas City residents as well.

 

Step 4: You get your new favorite shirt!

From South Carolina, to Haiti, to KC, to you – GOEX shirts represent more. You’ll live in your comfy tee and can feel good that you made a difference with your purchase.

 

Shop tees made with you in mind.

We’d love to get you started with a better basic tee today! Choose from our many styles, colors, and fits to make the perfect garment for your next group event — something you can feel proud to wear. Browse our Digital Catalog today!

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Shimmer, Metallic, Glitter: Ink That Stands Out!

We’re seeing so many graphics that shine in the market right now which means we receive frequent requests for them as well. We wanted to share some tips and useful details on selecting the right look for your graphics!

 

To get that eye-catching look, you have a couple of options: specialty inks or post press finishes such as foil or heat press. Each provides a unique finish or look.


 

Here are our specialty ink options:

 

Crystallina – This a sheer, specialty ink with clear, slightly goldish glitter and can printed over most colors of ink to add some sparkles.

 

 

Shimmer – A specialty ink with small bits of glitter throughout giving a consistent sparkly look and feel. We stock Shimmer inks in silver or gold.

 

 

Metallic – Looking for an edge, but no sparkle? Metallic ink is the way to go. A consistent look with a nice sheen but without the sparkle. We think this would be the perfect finish for superhero or space inspired tees!

 

 

Glitter – Less sheer than Crystallina but still best printed over a base color (often gold), this specialty ink has larger flecks of glitter than Shimmer for more sparkle, but less consistent coverage.

 

 

 

Here are some post press options:

 

  1. Foil – When we say foil we really mean foil! Best for a one-color, all foil graphic.  An adhesive is “printed” on the garment in the shape of the final graphic. A piece of foil is then laid over the adhesive and cured with the heat press. Then the foil is pulled off revealing the finished, super shiny graphic.
  2. Heat Press – Plastisol inks naturally have a matte finish after curing in the dryer. If we apply heat to the graphic afterwards, the ink will change to a glossy finish. This is best for a large, simple graphic and looks really cool on tonal prints.

 

Keep in mind that any of these processes or inks have an upcharge over a standard print color or location. Each also has specific art guidelines for best results. Ask your sales rep for details!

 

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Invest in the Health of Your Makers

 

2019 was a year of turmoil in Haiti – from political riots that prevented our employees from getting to work to rapidly rising inflation, life kept getting harder in an already tough environment. This led us to look at how we could continually support and provide for our employees in keeping with our Fair Trade values. Our employees received modest pay raises, which were more than offset by the country’s inflation crisis. So, at the beginning of 2020, we launched a new lunch program providing a meal for each of our employees at LIFE, our boutique apparel factory in Haiti, every day free of charge.

 

This lunch program provides several benefits:

 

    1. Lunch costs our employees about $1 per day so this meal gives them an immediate and impactful increase to available funds for other expenses.

    2. The lunch we provide is a balanced meal which includes protein giving everyone better energy for afternoon production and the evening at home with their families.

    3. We purchased reusable lunch containers for all of our employees eliminating styrofoam waste on site.

    4. Because we are a small factory, we did not have lunch vendors on site so employees had to walk to get lunch each day. Now that food is delivered, they have time to relax over their lunch breaks.

 

In developing the program, we sought input from employees on menus, possible vendors and other logistics. We love creating opportunities for our employees to be involved in decisions, especially those that directly impact them.

 

Instead of raising the price of our garments to pay for this program, we are choosing to reinvest some of GOEX’s profits and to fundraise throughout the year to help offset the cost.

 

This is where you come in.

 

We are inviting you to buy your makers a meal.

 

 

Do you have an extra dollar?

One dollar at a time, we hope to fully fund a lunch program for the whole staff at LIFE in 2020. With one dollar, you can feed, celebrate, thank and invest in the well being of your makers. With one dollar saved, they can love, care for and focus on the well being of their family. Give today!

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