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      Impact — Fashion and Style

      Royally Fair Trade

      Royally Fair Trade


      'Tis the season for fair trade and who is fairer than a princess? We recently got to spend a day with the fabulous friends of This Princess Life

      About This Princess Life

      Serving safe and magical events in the Kansas City Metro Area, This Princess Life offers celebrations engulfed in fantasy and wonder. Their services include storytimes and sing-a-longs, fairy makeovers, personalized video messages, and more. This Princess Life is where memories of your celebration become happily-ever-after. 


      The Fairest Of Them All

      Behind every princess is the drive for a better life, ambition, fearlessness, and compassion. Sound familiar? These same attributes motivate the fair trade movement. Fair trade is an approach to business and to development based on dialogue, transparency, and respect that seeks to create greater equity in the international trading system. Very much like the princesses we grew up with, fair trade advocates are, “sick of swimming..ready to stand.” 

      Your Inner Fair Trade Princess



      Cinderella is the queen of upcycling which is why she is looking absolutely grand in our white eco-triblend cardigan layered with a light blue eco-triblend tank. The rib cardigan is sewn from rib remnants leftover from making our standard triblend tees. It also contains recycled water bottles and diverts waste from landfills.


      Royally Fair Trade

      Tiana values the power of dignified work. Showcasing our grass green eco-triblend ladies tee, Tiana not only looks amazing but she’s helping to sustain dignified, fair wage jobs that help families stay together.


      Royally Fair Trade

      Ariel advocates for seizing opportunities. As a fair trade advocate, Ariel wants her teal eco-triblend tee to help keep her oceans clean and healthy, making a positive impact on the planet AND create social and economic opportunities through trading partnerships with marginalized producers. 


      Royally Fair Trade

      A strong, free thinker needs a tee to match. Belle is ready to spend the day celebrating the cultural diversity of communities, while seeking to create positive and equitable change in her marigold premium cotton tee. After, she’ll relax the evening away curled up with a hot cup of tea and a good book. 


      Royally Fair Trade

      There’s nothing sleepy about this look. Invoking gentility and grace, our Sleeping Beauty shines in our berry eco-triblend flowy tee layered with a rose eco-triblend tank. This super-soft, eco-friendly look feels great from waking from a 100 year nap to celebrating sweet 16. (Spindle and spinning wheel not included.)


      Royally Fair Trade

      The fairest of them all, Snow White knows the meaning of true beauty. Featuring a cropped hem and a bold color, this red crop cotton tee looks great with high waisted slacks for a look so bright you’ll be singing to woodland creatures. Just be mindful of strangers with apples.. 


      Squad Goals

      Our mission is clear- we are royally fair trade. We exist to make you feel good as we do good. Together, we work towards a healitier world and we couldn't ask for a better squad. 


      Local Princess Parties


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      We strive to be bold with our words and represent the ideals we believe. If you like what we stand for, we want to share more! Stay in the loop by signing up to receive our newsletters and following us on InstagramTwitter, and Facebook.


      We're Bringing Fair Trade To KC's Runways

      We're Bringing Fair Trade To KC's Runways
      KCFW is a nexus of fashion professionals. Featuring local, national and international designers, each year KCFW produces two full weeks of premier runway shows, enabling designers to collaborate with seasoned stylists, make-up artists, models and photographers to present their collections in the most professional atmosphere imaginable.

      Read more

      Three Things To Consider When Creating Your Custom Tee

      Three Things To Consider When Creating Your Custom Tee

      Choosing your t-shirt color can be a fun but overwhelming process. The good news is that our experts can help you navigate the color wheel and create a unique design that will make your t-shirt stand out among the rest. Here's three things to consider when creating your custom tee. 


      Your audience

      One of the most important things to consider is who will be wearing these t-shirts, why & where. Seasons are great to consider when determining whether you choose short sleeves, long sleeves or even fleece. 

      For outdoor events in the heat, a light, breezy color like Vintage White or Light Blue can keep you cool and guarded from those bold rays. If your event is in the summer months, we suggest going with a brighter pop of color for fun and to keep the wearer nice and cool. Mint and Bubblegum are not only popular but are perfect for the sunny season. 

      For a company event, we suggest sticking to a neutral color or a color on brand with your company. The makeup of the group can also help determine if you want to purchase unisex or ladies fit t-shirts. Considering your wearers ensures your team will not only look good but they’ll feel good.  



      There are so many t-shirt and ink color combinations to choose from. It’s important to consider how many colors are in your design and if they will be dark or light colors. This also helps determine whether you want the design to be bold and pop, or to be more faded and tonal. 

      Shop Pink Dino


      If you want a tonal design, we suggest choosing a color that is from the same color family. Getting playful with tones can create a whole new aesthetic. 

      If you want the design to pop, consider choosing a color that is either much darker or lighter than your design. Choosing a color at the opposite end of the spectrum can create a bold, complimentary look.

      Don’t hesitate to explore color and range. We can work with you to make sure you get exactly what you want. 


      Price and Purpose

      Just one more thing - consider your price point. If you are looking to order many shirts at the lowest price point possible, a US cotton t-shirt with a one-color design will meet your goals in abundance. If you’re looking for a strong fabric that can withstand the elements as well as the challenges of everyday wear, our triblend or fleece options stay soft wash after wash. No matter what option you choose, we will print your t-shirt at the highest standard, and it will be the best t-shirt for you and those who made it. 


      GOEX is here for you

      Sometimes it can be hard to visualize what your design will look like on the shirt, that is why here at GOEX we provide a digital example before printing. This will help you visualize and determine how your art actually looks on the shirt. Let’s get designing!

       Custom Group Apparel



      Shop Tees made for you.


      We’d love to get you started with a better basic tee today! Choose from our many styles, colors, and fit to make the perfect garment for your next group event — something you can feel proud to wear. Browse our Digital Catalog.

      How To Be Trendy AND Sustainable

      How To Be Trendy AND Sustainable


      Trends challenge us to fully express ourselves and also define the autonomy of the age. When you say 1985 what comes to mind? Is it acid wash jeans, sequins, and big hair? Is it Reaganomics and Family Ties? Yes, to all of these things and more. Fashion trends have the power to reflect, define, and even impact history. They are the epitome of life imitating art and art imitating life. 

      One of the biggest misconceptions about ethical, sustainable fashion is to view trends in a negative way. Quite the contrary, in greener fairer fashion, trends have purpose and meaning.  The sustainable, ethical fashion movement is not here to shame trends. Instead we are moving to redefine. Here are some ways to redefine what it means to be trendy -


      1.) Keep in mind, sometimes trends come back.

      Trends have the power to reinvent and revolutionize. They can be as timeless as the little black dress or as questionable as the popcorn shirt. If sustainability has been a priority for your closet for a long time you may have realized that trends ebb and flow. 

      For example, we are seeing a resurgence in vintage graphics and even butterfly clips are inching their way back into our vanity drawers. Think of all of the resources we could save if we let our trends take a vacation instead of throwing them out.


      2.) Appreciation vs Participation

      Time will tell if a trend is right for you. When you see something shiny and new sit with it awhile before making a decision. Give some space to discover wants vs needs. Check in with yourself. Ask yourself, “Would I want to run into an ex or frenemy in this garment? Would I feel confident and proud? Would mom tell me that we have this at home?” 

      Shop Short Sleeve Tees

      Many great decisions begin with conversation and feedback. Ask your friends for feedback. Follow influencers for style inspiration. Have questions about fit? Reach out to brands directly. We love to answer your questions and show you how we wear GOEX apparel


      3.) Explore. Experiment. Embrace.

      Explore new ways to wear favorites. Think of how many ways you can accessorize a vintage white triblend tee. A look can change drastically with a well placed tuck, layered up with a cover or wrap, or amplified with statement jewelry. 

      Experiment with color, placement, and style. Mixing your neutrals and basic staples with innovative and outspoken patterns can inspire a cardigan or dapper a fleece crew

      Elegant Sustainable Fashion

      We empower you to try new things guilt free. Embrace that you are an ever changing person and that what you like today might change tomorrow. You don’t have to beat yourself up over fashion that doesn’t fit your aesthetic anymore. Acknowledge the joy you once had and move on. Your separation is another fashionista’s journey. (The Honest Consumer has an excellent blog about the magic of online thrift stores.)


      4.) GOEX is here for you.

      GOEX has a continuous commitment to make comfortable, fashionable garments that have a positive impact on humanity and the planet. We will continue to expand our assortment of garments made of eco-triblend fabric diverting more plastic from landfills. Each garment is sustainably made of USA fabric and sewn with extreme attention to detail. From heathered fabrics, subtle topstich, and versatile patterns we design in order for our customers to get the most out of their basics. We want you to try trends and explore your ingenuity with sustainable, ethical staples that will grow with you. When you go with GOEX, you're making an impact on the environment. PLUS you are helping to sustain dignified, fair wage jobs that help families stay together. 


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      Follow the story

      We strive to be bold with our words and represent the ideals we believe. If you like what we stand for, we want to share more! Stay in the loop by signing up to receive our newsletters and following us on Instagram, Twitter, and Facebook.

      Strong Ethical Voices

      Strong Ethical Voices


      We take pride in bringing you the latest insight into the worlds of sustainability and ethical fashion. There are so many outspoken, vibrant voices out there that truly resonate with us. Social media is a wonderful platform to learn, grow, and offer support. Here’s a few of our favorite voices to follow: 

      Ms Paula Presents 

      Ms Paula is a NYC mom of two with a deep commitment to fostering sustainable fashion encompassing vintage and thrift practices. She uses her channels to add voice to the pursuit of a transformation towards conscious consumption in fashion. She hopes to inspire more people to consider sustainable fashion choices and a sustainable lifestyle by providing accessible information. Her journey began with home products and has since evolved into a desire to seek, learn, and share. Subscribe to her blog and follow her on Instagram for style tips, inspiration, and knowledge.


      Ms Paula Presents

      Links: Website| Instagram

      Manpreet Kaur Kalra 

      Manpreet Kaur Kalra (she/her) is a social impact advisor, anti-racism educator, brand marketer, and activist working to decolonize ethical storytelling. She navigates the intersection of impact communication and sustainable global development. She collaborates with businesses to address inclusion in all aspects, from business development to marketing strategy. Her activism focuses on the interconnectivity of economic, social, and climate justice. She educates using a variety of mediums, including the Art of Citizenry Podcast, where she shares her nuanced and unfiltered insights on building a more just and equitable future. Her work unpacks history and addresses systemic power structures. She is a founding member of the Justice Equity Diversity and Inclusion Committee of the Fair Trade Federation and sits on the board of the NYC Fair Trade Coalition.

      Manpreet Kaur Kalra (she/her)


      Links: Website| Podcast | Instagram| Twitter


      Garik Himebaugh is the founder of Eco-Stylist, the go-to marketplace for stylish and sustainable clothes. He got hooked on sustainable fashion after a chance meeting with the founder of an ethical brand, which then led him down a path of countless hours of research into how un-sustainable the fashion industry is. Garik emerged from all this research with a simple question: “can I put together stylish outfits with only sustainable brands?”


      Garik Himebaugh, the founder of Eco-Stylist

      Once he knew that he could, he wanted to help others dress like they give a damn—and Eco-Stylist (@yourecostylist) was born! Along this journey, Garik partnered with non-profit Remake to utilize their sustainable brand criteria to power Eco-Stylist’s brand research. He is excited to leverage this criteria in order to start conversations around what “sustainable” means, and as a vehicle to move brands towards greater and greater transparency.

      “I wear my values by supporting brands that are creating the future I want to live in: a world where all people are respected as if they were family, and all of the planet is regarded as if it were in our own backyard. At Eco-Stylist we help you do the same.”

      Links: Website | Instagram | Twitter | Personal Styling

      The Honest Consumer 

      Meet Emily -  an anxious creative advocating for fair fashion, social impact, mental health awareness, & conscious living. The Honest Consumer shares the stories of social enterprises, advocates for fair fashion, spreads the word about ethically made products, and empowers consumers. In response to the blog's growth, Emily launched Give A Damn Goods in 2018. Give a Damn Goods focuses on affordable goods that make a difference, while encouraging consumers to shop their values.


      Emily, The Honest Consumer

      Stay up to date on ethical fashion & conscious consumerism tips & tricks be sure to follow The Honest Consumer on social media.

      Links: Website | Instagram 

      The world of ethical, sustainable fashion is predicted to experience exponential growth through 2030. This is due to awareness and a desire for meaningful connections in our everyday lives. Manpreet, Emily, Paula, and Garik have worked tirelessly to influence the world towards a healthier world and we can’t thank them enough for their work. 

      Who are some of your favorite ethical voices to follow?

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      Follow the story

      We strive to be bold with our words and represent the ideals we believe. If you like what we stand for, we want to share more! Stay in the loop by signing up to receive our newsletters and following us on Instagram, Twitter, and Facebook.