A Proud Member of the Fair Trade Federation

A Proud Member of the Fair Trade Federation

We are tremendously proud to be members of the Fair Trade Federation. Our mission is to do better in everything we do. Becoming members of the Fair Trade Federation was a part of that journey. The FTF evaluates businesses against a “360° fair trade” standard – making sure its members’ entire enterprises are committed to being fair and responsible socially, economically and environmentally. We dedicate ourselves to not just following the nine Fair Trade Principles – we live by them.

The Fair Trade Federation is a membership organization, not a certifying body. Rather than certifying individual products, businesses must go through a rigorous screening process in order to become members. This screening is a holistic evaluation of GOEX’s fair trade practices.


Why are Fair Trade Federation members different from other companies?

Fair trade means a lot of things to a lot of different people. But if we get down to the nitty gritty, it means “better”. Better standards, treatment of employees, pay, working conditions, environmental practices, and customer relations. It is important to distinguish between fair trade certified products and fully committed fair trade companies. Fully committed fair trade companies have built ethical behavior into their DNA. It is part of every decision and process. Companies that sell certified products sometimes source only a small percent on certified terms.

The distinction is great. 


What does GOEX’s membership mean? 

Fair Trade Federation members go through rigorous screening evaluating our business sourcing, practices and mission. The FTF calls it 360° fair trade, meaning we’re committed to being fair and responsible in everything we do. 360° fair trade means long-term, holistic partnerships that empower small businesses, entrepreneurs, and artisans. It means they have the resources and encouragement to strengthen their communities and grow their businesses sustainably.


How do we qualify?

Our entire business undergoes extensive evaluations to ensure we source all products in compliance with the entirety of FTF’s Code of Practice.  Here are the nine Fair Trade Federation principles:


  1. Create Opportunities for Economically and Socially Marginalized Producers
  2. Develop Transparent and Accountable Relationships
  3. Build Capacity
  4. Promote Fair Trade
  5. Pay Promptly and Fairly
  6. Support Safe and Empowering Working Conditions
  7. Ensure the Rights of Children
  8. Cultivate Environmental Stewardship
  9. Respect Cultural Identity


Learn more about the 360° fair trade principles and FTF’s eligibility requirements here.


Thank you for doing your part.

Thank you for choosing to care for others and our world through the power of your purchase. We are committed to every person who plays a role in producing your t-shirts, committed to the children and families who benefit from 100% of profit, and committed to providing you with complete transparency and a product you’re proud to wear.